Meet Sug by UNKL Brand formerly available at My Plastic Heart. According to MPH Sug is big and strong, but he's also gentle. He has a bag that holds a set of secret serum vials that will cure almost any ailment.
By noticing this cute toy, I've learned about the artists who call themselves APAK.
It is impossible to look at APAK's work and not smile, it is so full of love. Definitely influenced by Japanese pop culture, their work is populated by little creatures who live cooperatively and peacefully. There is a utopian quality to their work which speaks to me of the endless possibilities of art. Their Etsy shop, their home page and blog are delightful. I am always fascinated by (and a little envious of) husband and wife artist teams. This team is skilled at creating imagery with words as well.
This is from the profile at their Etsy shop. "Aaron and Ayumi Piland are two physically separate beings who are united in art as APAK. They met in a distant dimension and traveled to Earth together in a magic imagination machine....." On their blog they tell us that when they collaborate anything is possible. Delightful! I wanted to take a quote from their blog too, but you just gotta check it out yourself.
APAK's Etsy shop is here, their home page is here. All this wonderful discovery from someone sharing their toys on flickr. Ain't life grand?